Last September in Milan, Miuccia Prada presented a collection inspired by street artists from the world over, think Jeanne Detallante, Gabriel Specter and El Mac. Prada has employed the talents of photographer Steven Klein for its Spring/Summer 2014 campaign, which sees models including Anna Ewers, Ashleigh Good and Amanda Murphy in a fresco-style scene. In the video, the girls are vibrant in high color, embellished pieces, with gems encrusted on the fabrics and summer furs abound.
From top: Prade Poeme sunglasses + Miu Miu Rasoir sunglasses and opticals
These amazing Prada Poeme sunglasses are what I want in my life right now. They offer a fresh approach to wearing flowers on your pretty little head. The bold frame is unexpected and they feature beautiful hand painted 3D flowers – the same floral design that was seen on the Prada catwalk for Spring/Summer 2013.
The Miu Miu Rasoir collection features a semi-rimless cat eyed frame with bold arms. Our favourite bad girl RiRi is a huge fan of Rasoir and has been photographed wearing them over and over. The Rasoir collection is displayed in the sensational campaign directed by Inez & Vinoodh, starring models Arizona Muse, Adriana LIma, Malgosia Bella, Bette Franke, Martha Hunt and Doutzen Kroes.
Prada and Miu Miu are available at the OPSM Eye Hub. The Eye Hub is like no other eyewear store I’ve ever seen. They have the hugest range of designer frames and sunglasses and offer the latest services in advanced scanning technology and eye testing. The OPSM Eye Hub is at 174-176 Burwood Road, Hawthorn, Victoria 3122 Telephone: (03) 9819 5424 www.opsm.com.au
For the SS2013 Real Fantasies by AMO, Prada experiments a multi-faceted collage of hand-drawn and painted shapes, casting the shadows that they project. Simplicity, poetry and sentimentalism, processed through imaginary cinematic scenes; characters yearning in a world of sophisticated feelings, eluding nostalgia to inspect longing and legacy. Restraining versus revealing: conflicting attitudes in a series of intimate and social situations.
Go behind the scenes with Gucci, Prada, Fendi, Alberta Ferretti at Ready-to-Wear Fashion Week, Fall/Winter 2013-2014, Milan. Source: French Vogue