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Ray-Ban are launching their Envision Tour which is a series of performances touring the east coast of Australia, alongside a customised Ray-Ban store container that will be stocked with the latest and greatest Ray-Bans. The tour kicks off on Thursday November 14th in Sydney before moving onto Melbourne and then Brisbane.  There will be an exclusive event on Friday 15th November – a special performance by Matt Corby at Hyde Park Barracks. You can win tickets by creating a vision and uploading it to the Ray-Ban website. Enter now at: http://www.rayban.com/australia/neverhide/envision/envision-tour

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From top: Prade Poeme sunglasses + Miu Miu Rasoir sunglasses and opticals

These amazing Prada Poeme sunglasses are what I want in my life right now. They offer a fresh approach to wearing flowers on your pretty little head. The bold frame is unexpected and they feature beautiful hand painted 3D flowers – the same floral design that was seen on the Prada catwalk for Spring/Summer 2013.

The Miu Miu Rasoir collection features a semi-rimless cat eyed frame with bold arms. Our favourite bad girl RiRi is a huge fan of Rasoir and has been photographed wearing them over and over. The Rasoir collection is displayed in the sensational campaign directed by Inez & Vinoodh, starring models Arizona Muse, Adriana LIma, Malgosia Bella, Bette Franke, Martha Hunt and Doutzen Kroes.

Prada and Miu Miu are available at the OPSM Eye Hub. The Eye Hub is like no other eyewear store I’ve ever seen. They have the hugest range of designer frames and sunglasses and offer the latest services in advanced scanning technology and eye testing. The OPSM Eye Hub is at 174-176 Burwood Road, Hawthorn, Victoria 3122 Telephone: (03) 9819 5424 www.opsm.com.au

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Burberry have just launched their new global campaign for Burberry Spark sunglasses.  The campaign was shot in London and features emerging British musicians Coastal Cities, the Night VI and Broken Hands, who have all been carefully curated by Burberry Chief Creative Office Christopher Bailey. To celebrate the new campaign, the three bands will launch a single and music video as a soundtrack. The collection will be available at OPSM stores around Australia later in May. The campaign features a new collection of eyewear for men and women, reflecting the brand’s bright runway collections, the energy of summer and the vibrant spirit of emerging British music.

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Burberry takes its eyewear to new heights this season with their fabulous Mosaic range. The new eyewear takes inspiration from the brands apparel and accessory collections with a unique hexagonal frame, gradient lenses and a gorgeous tonal colour palette. My pick is the teal/plum pair, which is yours? Be quick as they are dropping into OPSM stores nationally.

For Spring/Summer 2012, Stella McCartney launched a new “eco-friendly” collection of sunglasses. The new sustainable collection is the result of extensive research conducted to increase the use of raw materials stemming from natural origins, such as castor-oil seeds and citric acid. The collection features injected bio-plastic, which is 54% made from castor-oil seeds, a renewable resource that helps limit the exploitation of petroleum, which takes millions of years to regenerate after consumption. Castor plants are non GMO and they grow on poor soil in semi-arid areas, using little water, very few pesticides and omit a lower CO2 emission. Also included in the collection is a brand new acetate plastic that is 54% made of natural sources. The product’s formula combines cellulose, the most common organic compound on Earth, which is renewable and biodegradable, together with natural plasticizers, which differ from DEP (Diethyl Phthalate), as they derive from citric acid, a natural substance obtained through sugar fermentation. The new Stella McCartney range is available in Australia at Sunglass Hut.

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